Närokällan

Närokällan is a an e-commerce with safe supplements for unique needs. They are one of the manufacturers proving very clean ingredients in their products and it’s something they are very proud of. Närokällan came to Ohmy for a new website both for B2C and B2B. While their products had a clear brand, they were lacking in the digital brand and user experience. I had an explorative workshop with them to help them understand how to elevate their digital brand and user experience. The next step was to expand their digital identity and design the new e-commerce. Since their retailers such as Life does a good job of selling the products online our goal with the website was to enhance the brand and make sure that the customer choose Närokällan instead of a competitor.